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The Show Will Go On

The £100k Funding Campaign for 2030 Outdoor Event Sector’s Climate Transition Plan hits 75%. Wide support from across the sector secures production of the Show Must Go On Sector Transition Plan, which will set ambitious climate plans for 2030 for the festival and live outdoor events industry. 

Chris Johnson, Vision: 2025 Chair, states:

“The working group is delighted by the widespread support from an industry struggling against the economic backdrop in 2024. This is an acknowledgement that now is the time to show leadership and ambition in taking action, meeting the urgent challenge of climate breakdown, and coming together as an industry to chart a clear path.”

Vision:2025 is working with the AIF and other industry organisations to raise the final 25% to reach the £100k target. The remaining funds will underpin the promotion and distribution of the Show Must Go On Transition Plan, and engagement with the government to secure support for the sector.

The £75k was a minimum viable budget to enable cross-industry working groups including A Greener Future, Association for Independent Festivals, Betternotstop, Cheltenham Festivals, Festival Republic, Hope Solutions, Julie’s Bicycle, chaired by LIVE CEO Jon Collins, to work with the industry through consultation, significant research, data analysis and with experts, to build a clear and bold 2030 climate vision for the sector, creating an evidence base for action, and advocacy for Government support on policy and funding. 

The funds will also support the development of clear industry approaches, standards and alignment on carbon reporting and best practices, benefiting everyone to prepare for future regulatory changes.

Vision:2025 have secured £50k in grants from Earth Percent, Events Industry Forum and Arts Council England, with the aim to match this from the industry. Promoters supporting the project so far include, ​​Festival Republic, AEG Presents, Boomtown, Kilimanjaro Live, Shambala, From the Fields (Kendal Calling), DHP Family. In addition, industry bodies such as NCASS and suppliers across the chain are contributing.

There are a range of options for suppliers and for festivals and events to support this work.  Find more details on sponsorship packages and fund the report https://bit.ly/SMGO-3